QIU shifted the perspective from ‘outlining the architecture’ to ‘expressing the role of being a culture platform’. Taking from the architecture concept, the identity is a simple and bold graphic to reflect the sky and land. With gradient effect, to mimic cultural influence grounded into this city. It is used as a bridge to the inside theater world and across various scenes, while the stage performance is always the core content to touch people’s hearts.
The brand image is extended in the style system of the entire visual image around SEA (water attribute, both virtual and real, which is similar to the charm and enjoyment that e-sports brings to people’s virtual and real experience), expressing that e-sports is as dynamic as the sea, Passion, turbulence, and the eSports Association’s concept of tolerance and fairness.
This is the debut of Z WAVE since its establishment. Before that, Z WAVE was out of the sight of the public. We hope that we could express our designing status through a relaxed and humorous approach, so greeting becomes the choice for us. Being simple and popular, it removes the communication barrier and enables us to contact with the public quickly, generate common recognition and lay a foundation for the further understanding.
We reflected on how to use the simplest and most representative elements of that area to design the key visual for the event. When we returned back to the area itself, we came up with the idea of a topography (park plan), capturing parts of the park area from the map and abstracting them to form the main element of the poster, with different parts of the map forming various visual forms.
The kindergarten uses the cherry blossom as its school flower, so we used the cherry blossom as the kindergarten logo and we made the logo come alive, making boring graphics more vivid for kids. The most interesting structure of the cherry blossom is the gap in the middle of the petals, and we transformed this feature into a unique identification symbol in the visual design.
This brand identity system for construction contractors is designed with the initial “T” of Technical City, which also symbolizes the criss-crossing rebar that is built into every concrete structure. This modular system can be stacked into different configurations depending on the need, in the same way that s building’s components can be put together in a multiplicity of ways to create different structures.
The overall visual focuses on showing more different creativity and visual explosiveness brought out by the collision among graphic design works in different styles and “instability” of Risograph. The font, the selection and design of which also aim at highlighting the printing effect, dots, overprint and imperfect nature of Risograph printing, jumps flexibly and dynamically over the whole trailer to express the flexible application and unique aesthetic features of Risograph printing.
The design inspiration of the main vision of Macao Design Week 2021 is originated from the “night” and “light” of Macao. 26 letters are specially created to radiate with different forms, structures and colors at night. They are not specifically defined since it stands for not only each designing power in Macao but also all industries in the city. Each of them should have its own unique and dazzling light. shows the infinite explosive force of Macao design in the future.
The main visual extracts the curvilinear outline from the English word VVG, which narrows the relationship with the parent brand. Combined with the architectural structure of the building, the halo effect is added, so that the faint and warm light shines from the cave, as if to guide the direction of the visitor. Inspired by the various characters in the building, the illustrations are presented in scenario images and individual object graphics.
Jinlong black bean sauce was founded in 1970, as an artisanal shop that specializes in black bean sauce.
“Retro, Taiwanese, Elegant”
The use of red and green creates a punchy Taiwanese aesthetic in the familiar good old times the brand embodies. The classic yet contemporary branding design shows that Jinlong black bean sauce has been and will be with every street food eatery and family from the past and well into the future.
